What is Customer Lifecycle Management?

Customer Lifecycle Management is turning business on it’s head, focusing on customer needs first, and delivering profits for the long term. Bump into anyone from Flowlens, and it won’t be long before you hear the term ‘customer lifecycle management’, or CLM for short. But what is it? Depending on your role in the business, there … Read more

3 Essential Tips for Sourcing Business Technology Software Vendors

Today’s business technology software vendors have learnt the hard lessons from poor practices and self serving selling methods of traditional vendors. But how do you, as a potential purchaser, spot a new age supplier from an old age dinosaur? Consult our good practice software vendor checklist below. Tip 1 – Satisfy yourself that the vendor … Read more

You can’t Improve your Business Technology without a Vision

Businesses that innovate survive. Technology enables efficient processes and provides what every management team craves – a single, reliable version of the truth. The world is changing and our customer’s demands and needs are changing too. Sustainability is now a core value that has taken hold in sectors across the economy. Traditional ways of working … Read more

From Spreadsheet Hell to One Version of the Truth: What every CEO wants

Most business leaders crave a single, reliable version of the truth. This, above all else, gives confidence and decision making capability. Taking control of overblown, spaghetti-like business processes is easier than you think. How most business processes are created Most businesses, after a certain amount of trial, error, fire fighting and furrowed brows, figure out … Read more

When is a start-up not a start-up?

Welcome to Flowlens. As the new kids on the block we could be considered a start-up, but in actual fact we’re not. We like to think we’ve taken the best bits about starting a new company – the enthusiasm, the best possible team, the opportunities, the shiny new business cards – and avoided the common … Read more

Customer Retention a Key Strategy for Manufacturers

It’s no secret that the manufacturing sector is under extreme pressure. Between depressed export demand, rising input costs, and strong competition, manufacturers need new strategies in order to prosper. Andrew Johnston, Senior Economist at the manufacturers’ group EEF, opened this morning’s seminar programme. He gave an illuminating summary of the challenges facing the sector, and … Read more

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