Where the Heck is my Customer Information?

Data Silos are Restricting your Growth. Do Something About It! You’ve got a killer product, surging demand, and a world class team, but can your customer data stick the pace? Or will it hamper growth, innovation and your competitive edge? Smart businesses understand the value of gathering, processing and leveraging customer data. This data needs … Read more

3 tips for improving customer retention and profitability

Did you know that its 6-7 times more expensive to find new customers than sell to existing customers? How can you start to change your customer culture? Encounter a business that doesn’t think ‘customer first’ and its usually a demoralising experience. Being told you can’t do something that seems simple, or ‘you can only get … Read more

When is a start-up not a start-up?

Welcome to Flowlens. As the new kids on the block we could be considered a start-up, but in actual fact we’re not. We like to think we’ve taken the best bits about starting a new company – the enthusiasm, the best possible team, the opportunities, the shiny new business cards – and avoided the common … Read more

Customer Retention a Key Strategy for Manufacturers

It’s no secret that the manufacturing sector is under extreme pressure. Between depressed export demand, rising input costs, and strong competition, manufacturers need new strategies in order to prosper. Andrew Johnston, Senior Economist at the manufacturers’ group EEF, opened this morning’s seminar programme. He gave an illuminating summary of the challenges facing the sector, and … Read more

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